Docplexus Wins Award in Digital Marketing
Docplexus, India’s largest online community of doctors, was recently awarded ‘Best Brand in Social Media and Digital Marketing‘ by CMO ASIA, Indira Group and World Federation of Marketing Professionals & World Sustainability.
The award was presented during the Brand Slam Summit, an annual event organized by the Indira Group of Institutes, Pune, to recognize ‘Innovations in Branding‘ that have led to greater market penetration and reach to the customer and iconize ‘Brand Leadership’ in multiple sectors.
Since inception in 2014, Docplexus has made the best use of digital technology to empower doctors for better healthcare outcomes. It has pioneered innovative offerings like patient case studies, online medical education courses and interactive webinars with Key Opinion Leaders, all of which have made it the most preferred social media for doctors.
As a brand, Docplexus signifies trust, quality, and credibility. The platform has a rigorous verification process that allows access to only licensed allopathic practitioners. All content gets moderated to ensure the highest standards of quality, authenticity, and relevance. Docplexus constantly comes up with features that add value to its members, the latest being ‘Docplexus News’, a weekly news series focusing on latest healthcare happenings.
It’s an honor to gain recognition from academia and industry alike for uniting 2,25,000+ doctors across India on a common online platform. The fact that we were able to achieve this remarkable feat in less than 4 years since inception adds to our accomplishments. – Phanish Chandra, CEO & Founder, Docplexus
Docplexus has also developed a range of digital marketing solutions for the other key stakeholder group in healthcare, the Pharmaceutical companies. They include webinars and content marketing strategy for new product launches, shaping therapy areas, reviving legacy molecules, etc. So far, it has successfully executed over 20 such projects with leading Pharma players like Lupin, Sanofi, USV, GSK, Sun Pharma, Boehringer Ingelheim, Piramal, Dr. Reddy’s, Danone, Biocon and more.
Some Key Numbers
2,25,000+ doctors across 94 specialties and 1500 cities
12,000 doctors login daily
12,000 clinical cases already discussed